Attracta Lagan

Attracta is an organisational sociologist and has worked in the area of values and business ethics for over 15 years. Her PhD research looked at how employees compromise their personal values in the workplace and this research began her fascination with the interface between personal, organisational and societal values that has sustained her 15 year career in this area.

Attracta was an early advocate for CSR and continues as a regular media contributor in this fast moving debate here and internationally. She is widely recognised as an innovative thinker and leading practitioner in the broad business ethics arena and has worked in Asia and Europe as well as Australia.

Attracter’s current management book, 3D Ethics, provides a blue print for the effective management of the ethical domain of modern workplaces. It was selected as one of the top business books of 2006 by the Australian Financial Review BOSS magazine.